This new episode of my Spotlight interviews is a very special one. So far, I always had artists in this section. I always looked out for promoters, music managers and similar people in the industry, but it never worked out so far. This time, though, I chat with Alain Schaffner from the company Southside Events. Alain is doing the media relations for Rock Meets Country. It is a new, three day festival in Sempbach in Switzerland, which is having an innovative concept. Held from 26th to 28th September 2025, every day is dedicated to another genre and style of music.
Sunday is dedicated to country music. With Australian Chelsea Berman, the day will favor one of my most beloved artists on stage. In the interview with Alain, we introduce you to the festival, which is planned to be a recurring one of the next years. If you like it – Tickets are still available for all three days. Hope you enjoy our chat.

Spotlight – Flyctory.com meets Rock Meets Country
FLYC: Alain, it is some six weeks until the first Rock Meets Country will take place in Sempach. How are you pleased with the feedback and the ticket sales so far?
Rock Meets Country: We’ve been genuinely thrilled with the feedback so far. Up to this point, we’ve received nothing but positive messages, and people are genuinely excited that an event like this is coming to Sempach. As with any new festival, the first priority is to build recognition, and in that regard, we’re actually very pleased with how ticket sales are going.
FLYC: How did you create the idea of bringing rock and country together in one festival?
Rock Meets Country: Well, I think the music is connected in many ways, and the two genres are a perfect fit for the location where we’ll be hosting the festival.

FLYC: The initial announcement for the festival was already rather early during 2025. When did you start working on the preparations for Rock Meets Country in 2025?
Rock Meets Country: It all started as an idea and a concept in our minds. We thought it through carefully, and before we knew it, it became reality. A festival like this, especially when you’re building it from scratch, requires a tremendous amount of work, and part of that planning and effort had already begun last year.
FLYC: Can you already say whether people appreciate the concept – or is it rather that people buy tickets for one or two days of the festival so far?
Rock Meets Country: No, based on both sales and feedback, we’ve seen nothing but positive signs so far. The three-day format and the overall concept have been very well received by a wide audience.
FLYC: Before we come to the lineup, maybe let’s have a chat about the venue. How will the setup be at the Seepark in Sempach? Will there be multiple stages? Will there be some other entertainment or other vending there?
Rock Meets Country: First and foremost, the Festhalle in Sempach is an absolutely stunning and enchanting venue. Nestled beautifully among the trees right by Lake Sempach, it offers a truly unique setting. We still have a few details to finalize, but one thing is certain: there will be food stands, and we’ll have a small outdoor stage where several artists will perform. We also plan to keep the outdoor area open, meaning that even non-paying visitors enjoying the lake, will be able to experience the beauty of the venue and the festival atmosphere.
FLYC: The first day is themed as Legends of Rock. With Rainbow’s Ronnie Romero and Canned Heat, there are two big names of classic rock in the lineup. What can fans expect from that day?
Rock Meets Country: An incredible show by true legends! It’s an honor for us to present such world-class acts, icons of music, to our audience. It’s almost surreal to think that Canned Heat once performed at Woodstock. These artists have shaped music history and have been delivering unforgettable tunes for decades. That’s exactly what people can expect, a high-energy, jam-packed performance featuring the very best of their hits!

FLYC: Saturday’s label is Shake It Up. Maybe the least straight-forward one. Could you explain, which kind of music will be represented and which are the key acts from your perspective?
Rock Meets Country: We have international artists who will deliver high-energy shows, taking the audience back to the true era of Rock ’n’ Roll. The rockabilly scene is a loyal and passionate community, one that deeply admires all of its performers. That’s why we’re excited for a fantastic lineup and an unforgettable evening filled with pure Rock ’n’ Roll.

FLYC: And then, there is Nashville Night on Sunday. I was personally very delighted that you bring Chelsea Berman from Australia to her very first appearance in Europe. How did you spot her and decide that she will be a valuable part of the lineup?
Rock Meets Country: Country music is experiencing an incredible boom in Europe right now, and bringing this top artist to Switzerland is without a doubt a major coup for our booking agency. Honestly, we’re both thrilled and excited about it. We can hardly wait to see her live on stage ourselves.
FLYC: The other two key country artists are Kendall and Lexi Tucker. How did you pick them?
Rock Meets Country: We deliberately chose these artists because they are incredibly talented, we truly enjoy their music, and we felt they would be a perfect fit for our program.
FLYC: The festival features a mixture of international and regional artists. The most prominent is likely Marc Amacher, who will be on stage on Friday. Is that also the Swiss artist you look forward to the most?
Rock Meets Country: I believe supporting local artists is always a very important mission. For many of these bands, it’s often challenging to secure a spot to perform, which makes it all the more crucial for a festival to promote them. Personally, I’m always excited to feature local and homegrown talent. This year, I’m especially looking forward to the newly formed Swiss band Risen!
FLYC: You also started a band contest. The three best acts win a slot each for the three festival days. How happy are you with the applications so far?
Rock Meets Country: We’re truly overwhelmed, but that ties directly into the fact that smaller and newer Swiss bands are unfortunately far too often overlooked, as festivals tend to book the classic, already well-known acts. For up-and-coming bands, it’s always that much harder to secure a spot at an event, which makes contests like this all the more valuable. Participation was huge, though we honestly expected that from the start.
FLYC: A 2026 edition of Rock Meets Country is already envisaged. Especially from an organizers’ point of view, what does the 2025 edition need to achieve to be successful in your point of view?
Rock Meets Country: Since this is a brand-new festival, every detail is crucial to ensure it runs smoothly and profitably. We started this event with the vision of making it a long-term tradition, and in the future, we hope it will become a well-known name on the Swiss festival map.
FLYC: Last, but not least, a key success factor of a festival are also what the region’s got in stock for your free time. For the people who do not know the Lake Sempach area yet – what can they expect and do for their free time?
Rock Meets Country: Believe me, the venue is a dream. From inside the hall, you have a clear view of the lake. Step outside, and you’re under the shade of a few trees, surrounded by a small patch of land just a few meters from Lake Sempach. You can take a relaxing walk along the shoreline, stretch your legs, or even go for a quick swim in the Lake of Sempach if the day gets too hot. There are also plenty of spots to simply lay down on a towel and unwind. People can truly look forward to this location. And of course, we’re excited that our visitors will also get to discover the town of Sempach and its beautiful surroundings through our festival, it’s definitely worth the trip.
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Country Music 2025
Here are all my postings related to country music published in 2025:
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You simply cannot say that modern country music and country rock in Germany is a success story. However, there is ...
Ashley Monroe is known as a solo artist as well as part of the Pistol Annies. In April 2021, I ...
Ten albums by Hayes Carll - the US-American artist is having a release anniversary with We're Only Human. On 8th ...
In August 2024, I featured Meg Pfeiffer's album Perspective. Almost a year later, she is back with a new record. Here ...
I am at a company event in Bremen the whole weekend. Thus, I had to prepare quite a lot of ...
In mid-July, I received a promotion e-mail by the German artist Johna artist. About the artist herself, it stated She ...
Three years after I featured a record by Sunny Sweeney the first time, she is back with a new one ...
For his new album Snipe Hunter, Tyler Childers used a very special marketing strategy. He even set up a brand new instagram ...
In My Blood is my first coverage of a Cody Jinks album. So far, I featured the US American artist in ...
Patty Griffin is a two-time Grammy Winning artist. Her 2011 album Downtown Church was the Best Traditional Gospel Album. Eight years later, ...
Scotty McCreery is regarded to be one of the finest artists in country music. After I featured his most recent ...
I think it is the first time since I regularly do album reviews that I couldn't present you an album ...
Back to the Freideck, two weeks later... After I had covered the Dasha show at the location in the North ...
Deluxe versions, self-covers and re-releases are typically not a kind of thing you find on Flyctory.com very often. However, I ...
Brent Cobb is trying out something new. His 11th July 2025 Ain't Rocked In A While is the first album he ...
As 4th July typically leads to a rather sparse volume of releases in North America, I am happy to have ...
I really loved Dasha at the C2C 2025 in Berlin. The US-American country-pop musician gave the German capital crowds an ...
Paul Carrack is regarded to be one of the best voices of the United Kingdom. He has been part of ...
CMA Fest, festival season, sunshine and fun - the country music summer 2025 has started. In my Country Music Picks, I ...
Country music offers a widespread range of sounds and songs. The Vandoliers from Texas are rather on the edges of ...
Brett Young has been featured quite frequently on Flyctory.com already. However, his last major appearance, my coverage of his November ...
Dillon Carmichael made his Grand Ole Opry debut and released his debut album at the age of 24. His career ...
A new one Dierks Bentley: while his tenth studio album Gravel & Gold is some two years old, the country music ...
I know many visitors who loved seeing Lanie Gardner at the recent 2025 Country To Country in Berlin. With her ...
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The third day of my trip was dedicated to Music City. I wanted to be in the city, explore music ...
A long Country Music Picks post is ahead of you. There have been five Fridays in May 2025, which naturally prolongs ...
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In the German speaking country music region, Cat Lion is likely one of the most interesting emerging artists. On 30th ...
I love running into new names and artist, not only in country music. Checking for new releases as of 23rd ...
On 21st May 2025, I headed to another Sound of Nashville show in Cologne. Caylee Hammack closed their short four ...
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Two big names of the music join forces for the second time: after Taj Mahal an Keb' Mo' already released ...
I always love to run into new names when it comes to country music. Hannah Köpf is from Germany. She ...
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After I saw Avery Anna at the final day of the Country To Country 2025 in Berlin, she is back ...
On 12th May 2025, it was time to cover another Sound of Nashville show. Alexandra Kay headed to Cologne's Club ...
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Wow, is it really that long ago? When I prepared for the review of Blake Shelton's 2025 album release, I ...
The weekend after I covered the Swedish Floorball Finals, I was somehow back to Sweden again. Cologne had Swedish artist ...
I have featured major releases by Maddie & Tae twice already. However, the sophomore album The Way It Feels (2020) and ...
April 2025 is in the books. Another month full of new country release is done. The whole month came with ...
Summer time is festival time. As there are more and more interesting shows coming up, I felt that it might ...
While I already had some album reviews completed for the weeks thereafter, Easter weekend 2025 was a bit of thin ...
The market for Christian music and Christian country music is absolutely competitive in the United States. Here and there, I ...
What would be a Country To Country Festival in Germany without Kenny Foster? He is already part of the "inventory" ...
Especially on the country music side, I regularly scan a few weeks ahead for new releases. In my preparations for ...
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The 2025 Country To Country in Berlin did not only give me four days full of great country music of ...
Charley Crockett is not only one of the busiest country music artists, coming with frequent releases. He is also one ...
I have featured songs by Jordana Bryant already a couple of times. However, there has never been an EP or ...
Country To Country 2025 in Berlin is in the books. Three days and the kick-off Bluebird Cafe session are over ...
Country To Country 2025 in Germany came to an end. The Sunday Main Stage (and the Spotlight Stage) hosted the ...
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The second day in Berlin was slowly coming to an end. Country To Country 2025 in Berlin hosted the second ...
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Jason Isbell recently toured Europe with his Intimate Evenings. On 7th March 2025, the US-American singer-songwriter releases a new album. Here ...
February 2025 is over - and it came with a lot of new music. In some of the weeks, I ...
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There have been five Fridays in January 2025. Thus, my Country Music Picks presenting new songs of the month (which did ...
Michael Moravek already made it into my Songs of the Week thrice. The last time has been as of 10th January 2025 ...
Max McNown had very successful years 2023 and 2024. The title track of his debut EP A Lot More Free has ...
Jessica Lynn is not only a Featured Artist of Flyctory.com, but generally an artist I learned to admire during the ...
Ringo Starr is going country music - this news in late felt really exciting to me. More than that, the ...
Early James has attracted his German fans with a tour in late 2024. On 10th January 2025, they are finally ...
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Switzerland Travel Posting
Here are all my travel postings related to Switzerland:
Covering all four matches of the Swiss Floorball Cup Finals in February 2025 required me having two nights in Bern, ...
Supporting the Faroe Islands at the EHF Women Handball Euro 2024 in Basel, Switzerland, made me look for a stay ...
One of the key challenges of visiting the last stage of the German Rock of Ages musical tour 2024 in ...
For the final 2024 shows of the musical Rock of Ages, I had two different hotels in Zurich. I spent ...
Time to say good-bye. The 8th to 9th June 2024 trip to Zurich featured the last four shows of the ...
The Swiss Floorball Superfinals 2024 in Fribourg gave me a bit of a travel headache. I would have made it ...
France, Tunisia, Saudi Arabia and Malaysia - I am just coming back from a massive aviation trip, which is the ...
On the first weekend of January 2024, I had the opportunity to feature two Swiss floorball matches on the same ...
I am very likely not prolonging my Lufthansa Senator status after it expires in February 2025. Thus, when my wife ...
Happy New Onbaord-Food Year! At least, there is one flight experience from 2024 in this posting already, a Lufthansa Business ...
ibis Styles time in Switzerland: while the previous review of the Accor brand I shared with you has been the ...
When Swiss International Air Line recently released the seat map of their new Airbus A350 fleet, a real advantage of ...
The easy, convenient and typically also rather affordable style of an ibis hotel meets some boutique touch. That's about roughly ...
Damn, it is already four years... And it is more than 2,750 postings since then. On 25th February 2018, I ...
Every year, some time in June or July, I am spending hours and hours looking into flight schedules, checking out ...
After my second posting about Food I Had Onboard in mid March 2022, I had a couple of interesting flight experiences ...
For my trip to Ambri-Piotta watching local HC Ambri-Piotta at their home ice, Gotthard Arena, I took a seven hour ...
For my visit of the match of HC Ambri-Piotta in Ticino, Switzerland, in December 2021, I needed a stay as ...
Some 300 inhabitants, but more than 6,000 spectators (if Covid-committing) at an ice hockey home match - there is likely ...
Even though I do have a couple of airport reviews on Flyctory.com, I so far missed a lot of the ...
The Opportunity District, which is having the orange color coding on the map of the Expo 2020 grounds, is not ...
Also due to the current situation in aviation, I could follow my idea to invest more time in rail travel ...
So excited to travel again and do a proper. I did my first day of the rail rides through Germany, ...
After having so many trip reports involving flights and road trips, this trip report will completely leave me on the ...
On 1st July 2002, Überlingen at Lake Constance (Bodensee) gain notoriety not only in Germany: two planes, a Tupolev TU-154M ...
As I had a really good experience at Motel One Glasgow, apart from severe internet problems, I was really looking ...
As part of a business trip to Zurich in November (during which I also featured the James Barker Band show), ...
While my previous experience flying to Dubai was the great Air Belgium service on behalf of British Airways, my wife ...
For my floorball trip to the the Swiss Women matches between the Floorball Riders and Appelnzell and Frauenfeld vs. Jets, ...
During a business-related trip to Switzerland's economic capital, I stayed at Novotel Zurich Airport Messe (Trade Fair). Apart from attractive ...
No floorball competition is changing that frequently like the Champions Cup. While previous season, six men and women teams each ...
The Swiss metropole Zurich is FIFA city. Even if you haven't ever seen them from inside, the headquarters of the ...
After a long time of renovation, SWISS re-opened their Senator and Business Class Lounge at the A Gates / Schengen ...
As I had to join two workshops in the Zurich offices of the company I am working for, I chose ...